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FOR IMMEDIATE RELEASE
Aug. 26, 2008

Media contact: Lars Trodson at 603.559.8742, or at lars.trodson@override.com

MAKE A 60 SECOND FILM, WIN $5,000

The New Hampshire Film Festival and Override wants to engage filmmakers

PORTSMOUTH, NH – The New Hampshire Film Festival has a new sponsor this year: Override.

Override is network of retailers including Irving Oil, Shaw’s Supermarkets and Dunkin’ Donuts that helps customers lower their price of gas at the pump in the Northeast.

“You can be a student filmmaker, a professional, or an amateur, it doesn’t matter,” said Lars Trodson, U.S. spokesperson for Irving Oil. “You can make it animated, you can use live actors, you can make a musical, or you can make a silent movie. All you have to be is very clever in 60 seconds.”

The grand prize for the winning film, which will make its debut at NHFF this October, is $5,000. Second and third place prizes will also be awarded.

The Override story is simple: Override is your answer to high gas prices. Customers who do their everyday shopping at a participating Shaw’s in New Hampshire, Maine, Vermont and Massachusetts, or a participating Dunkin’ Donuts restaurant to receive savings off the price of gas at more than 160 Irving fuel locations. Override makes it easy to save on the price of gas.

“The filmmakers should concentrate on the more human aspects of this story: how people can use their savings, how they can better manage their household budgets, what it means to them to lower their own price of gas,” said Trodson. “Making a how-to manual for the program would be fine, but we want local artist’s to tap into the most emotional aspects of the story, if they can.”

There are a few rules. The filmmaker must be at least 18 years old to be eligible. The film must include the Override logo (which can’t be altered) at least once. Eligible filmmakers must be legal residents of New Hampshire, Maine, Vermont or Massachusetts, or a full-time student enrolled in one of these four states. Submissions are due no later than Sept. 30, 2008. The film can be no longer than 60 seconds. For a complete list of terms and conditions, and to download an entry form, visit Override.com.

“This is a great way to challenge the creativity of the filmmaking community,” said Executive Director Nicole Gregg. “We’re always privileged to look at the amazing work coming out of the New England filmmaking community, and this contest provides all our local filmmakers with yet another avenue to channel their energy and ideas.”

The New Hampshire Film Festival kicks off this year on Oct. 16 and runs through Oct. 19. The award-winning filmmakers will be invited to attend the premiere of their film.

“We look forward to seeing the entries,” said Trodson. “And we hope the prizes will help the filmmakers begin the process of making their next film.”

About the New Hampshire Film Festival
The mission of the non-profit New Hampshire Film Festival (NHFF) is to celebrate the art of filmmaking. NHFF unites highly talented students, professional filmmakers and screenwriters with industry experts, educators, avid movie-goers and film connoisseurs from around the globe for a highly interactive weekend of nationally recognized and undiscovered gems.

The New Hampshire Film Festival, the state's only event of its kind, will take place on Thursday, October 16 through Sunday, Oct. 19, 2008 in historic downtown Portsmouth, New Hampshire. The festival is one of the largest in New England, this year screening approximately 60 films. Thousands of people from all over the world have attended the films, seminars and ceremonies in the past.

About Override
Override is a network of trusted partners including Irving Oil, Shaw’s Supermarkets and Dunkin’ Donuts offering a powerful, innovative gas savings program that helps customers lower their price of gas at the pump. Customers can earn gas savings at more than 70 participating Shaw’s locations in Maine, New Hampshire, Vermont and Massachusetts, and 149 Dunkin’ Donuts locations in Maine and northern New Hampshire. Customers can redeem savings at more than 160 Irving fuel locations throughout New England. For more information, go to Override.com.

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